Whether you are a designer, marketer, or hobbyist, social media is an excellent place to share interior design images and expertise. Pinterest is particularly well known for inspiring users what to do next in their living spaces. Instagram, however, is also popular; due to its photo-heavy nature and the potential to reach hundreds of millions of people, Instagram is a useful platform for anyone in the interior design space. Managing a top-notch Instagram account requires some careful thought and work, so here are a few tips for expanding your account’s reach and making it the best that it can be. 

Decide on your purpose

Before you dive into curating your account, determine what your reasons for doing so are. Are interior design and decorating (yes, there is a difference) passions that you simply like to share with the world? If so, then the way you approach social media will be slightly different than someone who is trying to sell products or services. 

Are you a designer trying to market your business? In this case, it’s wise to set up a business Instagram. With this kind of channel, you have privileges standard accounts do not: you can add links to stories, add a contact button, sell products directly through the platform, and your industry will show up on your profile. You will also have access to a wealth of valuable analytics and the ability to advertise via “promoted” posts. 

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Lamps are necessary in every household. From being functional to enhancing the aesthetics, there are a lot of purposes that lamps offer. This is why it has increased in demand over the years. Market is now filled with hundreds of variety when purchasing lamps. 

LED lamps are relatively new and are the current trend. It has increasingly gained popularity due to the functionality it offers. Here are some of the major advantages of using LED lamper over a traditional fixture of light:

Energy efficiency

This is one of the most important benefits of using an LED lamp over traditional lamps. They consume very less power. It has been proven that in terms of efficiency, LED lamps tend to be 60% more efficient, hence better, compared to traditional lamps. Installing the latest technology means saving on a lot of money. It tends to save a great deal of money in the long run by reducing the energy bills. 

Better safety

Safety is one of the undermined advantages offered when it comes to LED lighting. Traditional lamps emit a lot of heat. When it comes to LED, there is almost no heat emitted which makes it safer to use. Given that it consumes less power, they can operate in an effective manner on low-voltage electrical systems. These tend to be much safer in an occasion when something goes wrong with the mechanism of the lamp. 

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If your customers are other businesses, you know the usual rules of marketing don’t always apply. Your business is only as successful as the long-term relationships you form with your partners. To target the right businesses with the right products and services at the right time, you need to make strategic use of all available technology.

Here are four ways to kick your sales into overdrive.

1. Improve your response time.

To form B2B partnerships, you must first establish contact with leads. An analysis of lead data reveals the strong correlation between response time and the likelihood of landing a buyer. When potential buyers fill out a contact form on your website, the chances of connecting with them drop significantly five minutes after they hit “submit.” 

Thomas Dickey, an account manager for Capterra, emphasizes the importance of rapid response time: “When you get a lead, you should call within ten seconds of receiving it.” Not only will you demonstrate the efficiency of your sales team, but you’ll also ensure you’re the first vendor to reach out, beating your competitors to the punch. 

Many leads languish due to incomplete contact information. Not all interested parties feel comfortable handing over details of their identities upfront, but that doesn’t mean they aren’t worth contacting. You’re likely to find the necessary information to contact them via a quick Google search.

2. Automate, automate, automate.

Responding to leads effectively requires effective time management. Your sales team can’t be everywhere at once, but automating as much communication as possible can prevent lost sales. 

If you’ve ever left items in your Amazon cart, you’ve probably gotten an email reminding you to check out while supplies last. Avaus points out these automated notifications have additional B2B applications. For example, you might use them to remind buyers to update payment information and renew annual contracts to prevent service interruptions. If clients cancel their subscriptions, make sure the action triggers a request for feedback and an offer that might win back their business. 

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If you're looking to sell your property quickly and easily, this article might be for you. We're going to look at a few different tips that can not only add value to your home—but make people interested enough to put in a quick offer.

1. Make sure the price is right

The simplest way to sell a home quickly is by reducing the price. This might put you off a bit, but every home has a price. It's simple economics of supply and demand. You might not want to reduce the price too much, but you'll have to decide how important a quick sale is to you.

If your home has been sitting on the market for a while without much interest - it's probably too expensive. You might not like the idea of reducing the price, but it could be the absolute best way to get that quick sale. Waiting could cost more as you keep putting off your plans to move.

2. Have an open day

Invite lots of people to view your property on the same day. Make sure your home is looking great, and provide a few drinks and nibbles. These extra touches can go a long way.

The best thing about having an open house day is it helps get people acting quickly. When potential buyers see that other people are also interested, they're going to feel the need to put an offer in quickly so they don't miss out.

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